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On Cloudventure Shoe Launch at Alice Holt!

A miserable wet day at the start of February saw ON Running come along to Alice Holt to launch the Cloudventure shoe alongside ourselves, and our friends at Tribe Sports. We were glad it was wet because it meant mud! And you can’t test a trail shoe without mud – it’s just not ON is it?

Throughout the day we had nearly a 100 runners come and try the shoes on and come and do some of the marked 2k loops that we had set out at Alice Holt. Some people ran one loop and some people ran many a mile.. I think one chap was at the half-marathon distance when I spoke to him last. Not to forget that everyone picked up a free ON limited edition Tee shirt & Tribe protein shake. Sounds like a solid day, right?

Another highlight on the course was the ‘selfie zone’ where one lucky runner would win a pair of Cloudventure (see here) – a cool little idea and one person would end up going home with the shoes they’d been running in. How exciting!

Shoe wise – there was lots of great feedback on them. People were surprised at how light they were considering the amount of cushioning they had.. and that they were grippier than the previous model and other ON shoes they had ran in. Not to mention the comfort! This is a very comfortable shoe, that’s ideal for pounding out the miles on the trails.

We love organising events like this, so keep an eye out on our social pages for lots more in the near future. Thanks to ON & tribe for coming down!

Shop ON 

Shop Tribe

Check out this Facebook video from the day!

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Alton Sports Ambassadors: A day with Saucony & Maurten!

You know how it is, you wait for one awesome brand to come along to our Four Marks Store and you get two at once! Our first Ambassador Day of the year, saw Saucony and Maurten come along with some running goodies for our Ambassador Crew. They braved the snow and took their new Saucony shoes out for a spin whilst going back to the classroom for a talk about how the Maurten tech works!

Here’s what our ambassadors had to say about it all…


“The other week the Alton Sports Ambassadors got together for a Saucony day which featured a playful day in the Snow and an opportunity to learn about the latest Everun technology incorporated into their design.  The slick fashionable appearance of the Saucony Triumph Iso 5 makes it a trainer for every occasion. The integrated Everun layer under the insole offers a comfortable ride from the impact of running many miles on the road.

I have recently been introduced to Maurten at a recent Alton Sports Ambassador day. Being a long distance runner, I understand the importance of nutrition during a run to maintain levels to maximise performance.  I was amazed by the scientific research Maurten have done to develop their product to what it is today. Having learnt about the science to minimise tummy upsets and maximise the absorption of carbs during running, it is hard to believe Maurten is such a new player in the field. I was really impressed by the brands simple, black no frills packaging of their products, which indicated to me that they don’t need to shout to get your attention, have some amazing advocates performing at their peak in the world of running, such as Mo Farah, and the boys attempting to break the sub 2 hour Marathon. This is definitely a product ahead of its time and one you need to get your hands on.”


“I was given a really cool pair of Triumph Iso 5 and I really quite like them, I have nicknamed them “Spitfires” not after the WWII plane but after the flame red Triumph Spitfire my dad used to own in the seventies before I came along. I have now done quite a few miles in them – they’re comfortable, the grip is good and I love the look of them. 

They feel very hard wearing and sturdy like they can deal with anything, this explains why the rep said they can be used for road and trail. On that basis they don’t feel as bouncy but then if they are a bit on the aggressive side that’s not a bad thing. I love the design and the colour and they size up well. I am very particular on shoes that are a bit bigger because it always looks that I am wearing oversized shoes, but I don’t get that feeling with the Triumphs. 

On the subject of the Maurten sports drink, ….. it works ! I drank half a litre of it before I went training with Toby (Alton Sports boss) on Friday and I knocked 2 mins of my 5K PB, I was saving the rest of the stuff for the marathon because if it works that well, I will certainly need it on marathon day. It is easy to drink and does not have any nasty after-effects, I like it.”


“It’s very refreshing to have a 5 ingredient nutrition option available for our runners, and I am excited to introduce Maurten to other runners and bring in this very forward thinking brand as an option for our endurance runners.”


“I have worn my Saucony long sleeve top & jumper constantly. I absolutely love the fit of both in particular the thumb holes on the sleeves of the top. The Triumph ISO 5 are incredibly comfortable & supportive with great space in the toe box. They have been my go to for shorter runs with my clients & dare I say ‘everyday’ wear too.

I used the Maurten drink prior to Hampton court half and only needed one gel during race. I didn’t need more as it was sufficient to keep me going from 10k. It had no flavour but was sweet, jelly like in consistency which took a little getting used to but it was easy to take & digest. No adverse tummy upset or sugar spike which was great as it meant no crash. I have since used the gels on long trail runs too & as my stomach rules my head so they are the perfect accompaniment to real food.”


“I used the Maurten gels in last year’s Bournemouth Marathon. They were easy to open/take and didn’t cause any stomach issues. The flavour is pleasant without being overly sweet. I’d say they are my go-to race energy source now and will be using them for this year’s London Marathon.”


“I’ve been wearing the Triumph ISO 5 a lot recently and find them super comfy and supportive.  I’ve not ran in a shoe with a mesh upper before and like it, think it’s ideal for summer as I can tell my feet won’t get too hot, I can almost feel a breeze as I run! The long sleeve top is fab, worn it heaps both skiing and running! For something so light it’s actually incredibly warm and I love the coral colour. Not had much of a chance to wear the hat as the temperature has warmed up so much since but think it’ll be a winner for colder runs. Love the pony tail hole!

In terms of Maurten – haven’t done any long distance stuff recently but will be using it for Endure 24 in the summer. The science behind it is fascinating and clearly works!”

You can shop Saucony and Maurten on our website or feel free to come into any of our 5 stores and talk to us about both brands!